The wayfinding project for the ING Training Center in Katowice was designed not only to facilitate navigation within the building but also to visually enrich the interiors and convey knowledge and values characteristic of regional culture in Poland. The graphic composition is based on multicolored symbols, serif and sans-serif typography, and illustrations.
Design: musk kolektyw
Client: ING Bank Śląski
Project: November 2019 – March 2020
Location: Katowice
Zdjęcia: Joanna Hetman
Interior design: TTAT
Additionally, the signage system was crafted to harmoniously blend with the modern interior design, creating a cohesive and functional training environment. Despite the many motifs and elaborate color scheme, the graphic composition maintains balance and creates interesting contrasts with the surroundings. The incorporation of regional elements enriches the space with a local character, enhancing its identity and creating a unique educational atmosphere.